Marta Moskalik Photography Photoshoot Pricing Guide

Photoshoot Pricing Calculator by

Marta Moskalik Photography

You know the feeling – Photography is your passion. You are a creative and have no interest in the numbers of your business. If we aren’t talking about f-stop or shutter speed, numbers are boring, right? So, it’s no surprise that one of the trickiest things for us photographers is determining a profitable pricing model.

Can you relate?

Pricing is more than a guessing game and with a systematic approach, it’s actually not that hard to come up with a profitable pricing scheme. To help you along the way, I’ve created this simple step-by-step excel tool.

Here’s what we will do:

• Review your personal situation to determine the salary you need

• Look at your business expenses to see what it takes to keep your business profitable

• Consider your workload in order to suggest target prices

Plus, for new photographers, we look at common business expenses and what they might cost so you can get a better idea of what you will need to consider as your business grows.

Consider this tool your guide along the journey of discovering your true value as a photographer.

You can do it!

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